There’s something about the 4th of July that resonates a little differently when you work in radio. It’s loud, proud, rebellious, and honestly, kind of the perfect metaphor for what we do every day in radio imaging.
Imaging is freedom of expression at full volume. It’s the ability to shape a station’s identity, stand out from the rest of the stations in your market, and say something that matters, even if it’s only six seconds long. From the crackle of fireworks to the roar of a crowd, July 4th gives us the perfect excuse to celebrate and have a little extra fun with sound.
So, whether you’re laying down a star-spangled sweeper, lighting the fuse on a promo, or just adding a little patriotic punch to your weekend programming elements, remember: celebrate in style and be thankful for your creative freedom.
Happy Independence Day from all of us at SPLAT!
