September 29, 2016 Columbus with GPS and a new release from Metallica. Fall is a-ok.
September 22, 2016 Here we are now. ENTERTAIN US.
Nobody could have predicted what was about to take place, but September 24, 1991 turned out to be one of the most important days in the history of Rock music. Two of the most important albums of the 90’s were released. Nirvana’s “Nevermind” changed music forever. “Blood Sugar Sex Magik” changed the Red Hot Chili Peppers forever. Splat! celebrates the 25th anniversary breakthrough of two amazing and monumental albums.
September 16, 2016 Your Pumpkin Spice Hit Music Station & other sonic treats for RADIO
It’s everywhere. You can’t run, you can’t hide. You have no choice but to smell it, taste it…HEAR IT! For better or worse, Pumpkin Spice is BACK!!! It’s even in your radio imaging. Here’s a totally random Splat! sampler, flavored with a little pumpkin spice to start. Enjoy. And remember, it won’t be long until Gingerbread Spice makes its annual appearance.
September 14, 2016 The Philosophy of Radio Imaging – Existentialism
The existential approach to Radio Imaging: “Radio Imaging has no meaning, it’s up to us to give it meaning.”
OK, so that’s a broad paraphrasing of Jean Paul Sartre, “life has no meaning…etc, etc.”
So how does this apply to our chosen field of radio production?
Simple. Radio Imaging that just sounds cool but has no clear message or purpose is ultimately just branded clutter. Meaningless:(
So start with a message, know what you want to communicate and make sure you do it clearly and consistently. Start with good writing. That’s it, that’s all. Once you assign a meaning to each piece of production you will communicate your message and you will achieve Radio Imaging with purpose. To recap: Step 1: Define Message. Step 2: Start producing. Meaning:)
Next up: Imaging Zen!!!
August 31, 2016 Because you can NEVER have too many radio imaging samples;)
August 30, 2016 KICK IT with Country Splat!
August 16, 2016 Summer of Splat! still sizzles, but we’re already planning for fall…here’s what we’re working on.
August 11, 2016 Freshness Counts…and not just in the produce aisle!
Produce and produce…get it? Yeah, sorry, bad audio puns are the worst. Anywayyyyyy….When it comes to your station’s radio production keep it fresh, because a promo or sweeper can burn pretty quickly to a listener’s ears. Variety goes a long way, too. Stations with a spectrum of sounds and styles are always more engaging and interesting to the audience. So at Splat! we’re always busy, constantly producing a variety of fresh new imaging for our stations. Hey, kick back with a quick snack and check out the demos below.
July 19, 2016 NYC, DC, LA, Detroit…STREET SPLAT! is #1 for Urban Radio Imaging
We are redefining, redesigning and revolutionizing Urban Radio Imaging. Heard on the east coast, heard on the west coast, heard everywhere in between. If you haven’t heard Street Splat! yet it’s time to dump that corporate imaging deal and get the sound that’s #1 for Urban Radio. Street Splat!
July 15, 2016